Launch Pet insurance, today

Build, launch and manage your ideal pet insurance product. Root gives you the flexibility to align with the unique needs of your product build and go-to-market strategy.

Get started quickly with Root's pet starter template.

Launch Pet insurance, today


Build your differentiation
  • Flexible cover options: Give pet owners a choice of varying cover amounts and excess fees.
  • Additional benefits: Configure a range of additional benefits that set your products apart from the competition.
  • Pricing logic: Perfect your pet-focused pricing logic and rating factors.
  • Policy issuing flow: Prioritise digital distribution and create tailored, digital customer journeys.
  • Claims workflow: Streamline the process of capturing, assessing, and paying out claims.
  • Policy documents: Instantly send policy documents to your customers to ensure clear communication.
  • Customer notifications: Keep pet owners in the loop with email and SMS notifications.
  • Embed-enabled: Supercharge launching your pet product through digital and partner-based channels using Root Embed.

Product Workbench

Build your product through complete programmatic access

Flexibly configure your product with Workbench to meet product-specific requirements without external bottlenecks or technical barriers.

Learn more about Workbench
Build your product through complete programmatic access

Digital Distribution

Engage with with your customers digitally

All template products are API-ready and enabled for Root Embed, Root’s white-label frontends, allowing you to build any digital channel of your choice.

Try me out

Before Launch

Get your product launch-ready

To go from product build to launch, these are the minimum steps required:

Note: These steps may vary for each insurer.

  • Product build: Use Workbench to configure your product, billing logic and integrations according to your unique requirements.
  • Underwriting: Before launch, underwriting needs to be solved and accurate pricing logic needs to be configured.
  • Regulatory compliance: Obtain approvals and certifications from regulatory authorities to ensure that your product complies with regulations and licensing requirements.
  • Support and distribution strategy: Define the channels through which the insurance product will be distributed and supported.
Ready to get started with Root?